Better Plant Sciences Inc. is dedicated to the rapid and sustainable growth of cannabis wellness assets. It develops, manufactures and distributes cannabis and hemp infused luxury product brands Urban Juve and Wright & Well and has a catalogue of over 200 wellness and beauty products in development.  Its management and advisory team have deep experience with global brands including Johnson & Johnson, Procter & Gamble, M·A·C Cosmetics, Skechers, Best Buy, Aritzia, Coca-Cola and Pepsi Corporation. Its flagship consumer brand, Urban Juve, has proprietary, patent-pending hemp root oil extraction technology and formulas. Wright & Well, its cannabis topicals brand, is launching in Oregon through a distribution network of 400 cannabis stores. Better Plant Sciences is building sophisticated international distribution channels and has multiple revenue streams including licensing, services and product sales.